Pemasaran Jasa Asuransi

March 18, 2019
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Pemasaran Jasa Asuransi

Jadwal Pelatihan Pemasaran Jasa Asuransi

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MANFAAT

  • Memahani konsep dan prinsip penjualan jasa asuransi
  • Mampu memasarkan jasa asuransi sehingga target perusahaan lebih mudah tercapai

 

MATERI

1. Marketing and Sales

  • Introduction to Marketing
  • Basic Functions of Marketing
  • Basic Functions of Sales

2. Marketing Mix

  • Product
  • Product Development Processes
  • Market Development Methods
  • Price
  • The Relationship between Cost, Margin and Profit
  • Pricing in the Insurance Industry
  • Place or Distribution Channel
  • Agencies
  • Brokers
  • Direct Sales
  • Bank
  • Alternative Distribution Channels
  • Promotion
  • Marketing Communications
  • Advertisement and Promotion
  • Adaptation in Marketing Mix

3. Marketing Strategy

  • Segmentation
  • Targeting
  • Positioning

4. About Client

  • How Do Customers Buy?
  • Lifelong Customer Experience
  • Focusing to Customers
  • How Will the Customer be Lost

5. Insurance Sales Process

  • Preparing for Sales Process
  • Creating Trust
  • Obtaining Information
  • Providing Solution
  • Closing the Sales

 

TRAINING METHOD

Presentation

Discussion

Case Study

Evaluation

 

FACILITY

Training Kit

Handout

Certificate

Lunch + 2x Coffee Break

Souvenir

Pick Up Participant (Yogyakarta)

Form Pre-Registrasi

Data Materi Training

Topik Training : Pemasaran Jasa Asuransi
Link
*Jumlah Peserta Estimasi Jumlah Peserta yang di ajukan
*Nama Peserta Yang Didaftarkan

Personal Data

*Nama
*Jabatan Jabatan/Divisi/Departement
*Nama Perusahaan
*Alamat Perusahaan
*Email Perusahaan
*Email Alternatif eg: gmail, yahoo, hotmail
*Telepon Kantor
Ekstensi
*Handphone
* Harus di isi
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